Showing posts with label mobile application development company. Show all posts
Showing posts with label mobile application development company. Show all posts

Monday, October 22, 2018

Trend Of On-Demand Apps: It's Booming And Is Here To Stay

Mobile applications development companies are well responding to to the call of on-demand economy and sweating it out to build mobile apps that will get services to the doorsteps of consumers. When in need of a vehicle to journey away or a maid to take care of their homes, people today can just go through their mobile screens, open an app and hire the identical. While the on-demand economy will thrive because it is making daily lives of people more resourceful by providing them great convenience, there are multiple enterprise regions that are leveraging the idea of on-demand mobile apps.
Let’s talk about some of the prominent business areas where on-demand services app is playing its part well and generating new revenue streams for the entrepreneurs.
1 Local services
The tale of on-demand services started out when some local shops or food stores started delivering their products on the doorsteps of consumers staying with a proximate range. Mobile app development company has been the medium for customers to view their products and place orders.
Following the trend, many big and small food-centres, grocery stores, clothing and retail outlets started out with their own on-demand deliveries. Major triggers for the customers to use their mobile apps are the comfort of shopping from home, bit cheaper prices, can search over a range of products, and can even shop from the stores which are not at a convenient location.
2 Personal Utility services
Use of on-demand apps also shore up tremendously in the realm of personal utility and healthcare services. Apps in these segment include services of stylists, fitness trainers, therapists, body spa, tailoring and so forth. While to avail any of these, people earlier have to either walk into the services centres or call beforehand to get appointments, with apps they are now getting all personal and healthcare treatment at their homes.
With easy-to-use apps, people can now view the types of services offered, hire an executive and get themselves served. Even payments are going cashless with such apps, as customers have the option to make in-app payments using credit/debit cards.
3 Transportation
There’s no stopping to the evolution of on-demand services in travel and transportation. Perhaps the fastest growing type of apps business, ‘private cars on hire’ is the recent buzz of all metropolitan towns and cities. Also available with facilities of pool or shuttle, on-demand cab services are gradually overshadowing the conventional taxis, available less and from the stands. Contrary to this, people can now hire a cab right from their present location. They get to see the cabs available in their proximity via the mobile app and tap on ‘hire’ to get themselves picked up.
4 Homecare Services
There’s more of the on-demand apps! Apart from personal care, they are now available for different household services including laundry, home cleaners, cooks, electricians, plumbers, babysitters, pet sitters, etc. So, instead of searching for services providers from different sources and approaching them personally, they can use apps. They are performing the role of a middle-man between the homemakers and the services centers. Furthermore, with such an app, service providers can now tap profits from the distant markets apart from the locals.
To cut it short, on-demand mobile application development is booming fast. Even before companies can realise what an on-demand app can do to their business, consumers are getting crazy over the trend. And, why not? Those apps are like mini-guide in their pockets, helping them get what they want in minutes. Soon a time may come when people won’t venture out of their homes to look for a service or product.

Thursday, October 18, 2018

How to Overcome Mobile Application Development Misconceptions

Mobile app development lifecycle is a complex maze. It is also about creating top ranking mobile apps to reach out to a wider audience. The mobile application industry is often surrounded with misconceptions and disbeliefs.
Here are few misconceptions about mobile application development:
Just build good apps and users will flock to your app
Mobile application development is not just about getting your app live. Probably, the app development is the easiest part. The most important and overlooked aspect is mobile app optimization and marketing. Reaching out to users is what sets you apart from others.
After investing considerable resources in terms of work, money and time, don’t just leave the app on its fate. If you are not exactly sure about mobile app marketing, hire experts. With the fierce competition in app stores, the chances of your app been discovered is tough.
Underestimating Importance of Wireframes
Great idea begins with prototyping. Your app will not travel a long distance without adequate groundwork. In mobile app development, the initial phase begins with wireframes, a basic representation of the structure of a mobile application. This depicts a roadmap indicating basic functions of your apps. Prototyping is devoid of graphics and colors and not meant to be the final application, only a prototype.
Mobile app is just about coding
Mobile application development services just don’t entail coding. It is a complete package starting right from ideation to designing a user friendly design. It is essential to stay updated of latest technology, trends, and adapt to emerging techniques.
Code Everything
Remember, mobile application development is not about getting everything right in the first version. It is an iterative process. Think about building a Minimum Viable Product (MVP) with essential features and launch it. Depending upon user feedback and market response, you can further enhance your mobile application. You can build mobile app step-by-step.
Idea validation
Idea validation is the cornerstone of mobile application development strategy. Don’t randomly ask friends or relatives about their feedback. Instead, test your mobile application from people who use the app or professional mobile app testers.
Trusting your instincts is good, but mobile marketing and testing is based on research, analysis, gathering feedback and strategic decision making. Trusting your relatives or following your instincts might work sometimes, but it’s time to follow statistics, rather than pure intuition.
It is all about aesthetics
If you think mobile application development is all about aesthetics. Think about it again. Content is the core. While beautiful and appealing design attracts attention of users, content is the nucleus. Engaging content and functionality makes people use the app again and again.
Conclusion
App developers need to focus on increasing the user base, engagement level, ROI as well as implementing emerging technologies. Depending on focus areas, app developers need to measure the effectiveness of strategy by using analytics and user testing. Mobile application development company can measure the success of their applications utilizing analytics. This way, you can overcome misconceptions of mobile app development to build winning apps.